ELO & Crossroads Launch Collaboration

NEWS RELEASE: ELO & Crossroads Launch Collaboration

NEWS RELEASE – Crossroads Christian Communications (www.crossroads.ca) and Entrepreneurial Leaders Organization have enacted their partnership to highlight the positive impact of Christian marketplace leaders in society.

This partnership benefits from the synergy of two like-minded organizations. ELO has the premier network of Christian marketplace and entrepreneurial leaders in Canada & beyond. Crossroads is the leading Christian broadcaster in Canada with a significant international distribution network.

Lorna Dueck President and CEO, Crossroads, conducted the interviews with Dr. Richard J. Goossen yesterday. Chairman, ELO. Dr. Goossen is a widely-respected author, speaker and researcher on the how marketplace leaders apply their faith in a work environment.

The Marketplace Leadership Series will consist initially of 10 segments of 3 minutes each that will highlight various aspects of personal faith and workplace calling. The segments cover the following topics: You Are Called; The Meaning of Work; Share Faith Responsibly; The Serpent and the Dove; Dealing with Betrayal; Maintain Ethics; Pursue Excellence; You Are A Steward; Dealing With Failure; and Embrace The Entrepreneurial Spirit. These segments will be interspersed throughout the broadcasting schedule.

The Marketplace Leadership segments will be show on “100 Huntley Street,” which is Canada’s longest running daily television show and the sixth longest running daily television show in the world. Authentic and interactive, 100 Huntley Street is broadcast live across North America on YES TV, Global TV, indieNET and GEB America. Each day, 100 Huntley Street highlights stirring testimonies, dynamic points of interest, and special reports from around the globe that speak to people of all ages. 100 Huntley Street is a trusted leader in Christian television, bringing inspired media to North Americans for over 50 years.

The Marketplace Leadership Series will be available in the coming months. After their initial broadcast, be available on both the Crossroads and ELO websites. This content is expected to be a great resource for churches, NPOs and the broader Christian community interested in marketplace leadership.